1$Day Limited (ACN 145 066 235/ABN 77 145 066 235), a company limited by guarantee, is trustee of the 1$Day Trust (ABN 49 355 617 510), a public ancillary fund endorsed as a Deductible Gift Recipient (DGR) Item 2.
The company runs the operations of the 1$Day Trust and licenced the brand and assets to Save the Children Australia (ABN 99 008 610 035) to manage the campaign locally and globally. Save the Children Australia runs the annual 1$day fundraising campaign to raise funds for projects that reduce the inequities in children’s health and education, specifically the United Nations Millennium Development Goals MDG2 Universal Primary Education for boys and girls alike, and MDG4 Reduce Child Mortality in children under 5 years old.
Save the Children is the world’s leading independent organisation for children, working in 120 countries delivered by 30 national organisations to save children’s lives, fight for their rights and help children fulfill their potential. Save the Children is Australia’s leading independent humanitarian relief and development organisation for children. In Australia, Save the Children works in every state and territory with programs in more than 100 locations.
Save the Children Australia is a member of the Australian Council for International Development (ACFID) and is a signatory to the ACFID Code of Conduct. The Code requires members to meet high standards of corporate governance, public accountability and financial management.
Save the Children Australia is fully accredited by AusAID, the Australian Government agency responsible for managing Australia’s overseas aid program.
The One Dollar Day logo and the slogan ‘when every 1 counts’ are registered trade marks of 1$Day Limited in Australia, Canada, the United States, Singapore and New Zealand. 1$Day Limited also owns registrations for the One Pound Day (1£day) logo trade mark in the UK and One Euro Day (1€Day) logo trade mark in the EU. 1$Day Limited has licenced the use of these trademarks to Save the Children Australia.
One Dollar Day is a fundraising event launched in Australia in 2011.
1$Day Limited is trustee of the 1$Day Trust a public ancillary fund endorsed as a deductible gift recipient covered by item 2. Our monies are distributed to charitable entities which have been accorded DGR 1 status by the Australian Tax Commissioner.
As a start up 1$Day Limited retained 10 percent of the funds raised in 2011 and 2012 to grow the campaign. In 2013 eighty percent of the funds raised will go directly to the projects. Save the Children will use the other 20 percent to grow the campaign so we can support more projects next year. The One Dollar Day campaign has been supported by a team of like minded businesses, our partners, all contributing their time and expertise (TV production, advertising, printing etc) to make sure as much of the donated dollar reaches the Save the Children projects.
Our ultimate ambition is to operate on only 1% (yes, a bold ambition).
Our values are the foundation on which we make our decisions and they govern our behaviours. Growing and realising a vision such as One Dollar Day can have its challenges, and we passionately use our values to influence and inform our decisions.
- Simplicity – we value simplicity because it facilitates agility and impact.
- Transparency – we believe in transparency in all our business operations and relationships.
- Impact – we exist to help reduce the global inequities in children’s health and education, sustainability, measurably and demonstrably.
- Inclusion – we embrace participation and the active exchange of ideas, information and expertise regardless of individual or group attributes.
- Respect – we treat all people with equal dignity.
Australian Board of Directors
Robert Wilcher, Chairperson and Cofounder
Robert is a partner at Hunt & Hunt and has over 20 years experience in environmental and planning law, with a broad experience of the law and policy affecting human society’s interdependence upon the environment. This has encompassed experiences in sustainable development issues in commercial and residential development; contaminated land remediation and subsequent redevelopment; climate change; biodiversity management; waste management; pollution control; environmental impact assessment and occupational health and safety issues.
All children, regardless of race, creed and country of origin, deserve a fair start to life and access to life’s basic necessities – health and education. My children’s future – and all children – will be best realised through the benefits of proper health care and a sound education. After all the future is theirs.
Stuart Beck, Vice Chairman
Stuart is a business leader with expertise in marketing, sales and leadership. He has over 30 years experience and is the former Managing Director Asia-Pacific of Brown-Forman Corporation. During his 23 years with the company he spent 16 years outside Australia living in the U.S. and Hong Kong.
Stuart has experience across a broad range of places and cultures including Latin America, Canada, Asia, Australia and New Zealand. He has led businesses in both developed and developing countries ranging from start-ups to large organizations. His experiences, particularly in developing countries, shaped a desire to help improve the lives of underprivileged children. Prior to Brown-Forman, Stuart spent eight years with the Coca-Cola Company based in Australia. He has a Bachelor of Commerce (Marketing) from the University of NSW.
I decided to become involved with 1$day because of the beauty and simplicity of the concept. The idea that an individual can make a real difference to the lives of children through a very modest contribution is compelling. The potential is limitless and I am excited about being involved. The real benefits will come in future years when the accumulated number of contributions become really significant.
Sophie Bartho, CEO and Cofounder
Sophie is a brand and marketing strategist with a passion for authentic communication. She has over 20 years experience building brands by engaging stakeholders, driving sales, managing risk and reputation. Sophie developed her brand expertise working in the design, advertising and marketing industry where she ran her own agency for 17 years. During this time she worked with some of the world’s greatest brands (Coca-Cola, Campbell’s, Arnott’s, Johnnie Walker, Baileys), some of the world’s largest marketers (Unilever, Allied Domecq, SC Johnson, Nestlé) and some of Australia’s largest corporations (BlueScope Steel, Westpac, AMP Capital, ANZ).
In 2008 Sophie closed her original agency to pursue her passion of effecting positive change through simple, effective and affordable brand strategies. She saw the opportunity and challenge to create something truly ‘value able’ when she tossed around the concept of the potential in small change. Her inspiration was also born in the daily ritual of kissing her three children goodnight. Sophie believes all children should have the right to a safe and supportive environment. Sophie currently manages a brand agency called Brandswell Worldwide and recently graduated from the School for Social Entrepreneurs Australia.
While I do not have the financial resources to significantly impact the inequities of our world, I do have some skills and time. I believe that together we can all make a huge difference, because everyone counts!
Glenn Harris, Treasurer
Glenn has worked in the accounting profession since 1990. His expertise covers a variety of areas including business advice and consulting; taxation; performance management and business development; risk management and audit. Glenn has extensive experience advising medium-to-large business operators in a variety of industries including finance, health, hotels, property, retail and not-for-profits.
Glenn was a partner in two firms before he founded Harris & Associates in 2006 in response to the growing need for the provision of accounting services in an ethical, efficient, personal and expert manner. His qualifications and professional memberships include Bachelor of Economics, Member of Institute of Chartered Accountants, Fellow of the Tax Institute of Australia, Registered Tax Agent, and Registered Company Auditor.
I am very fortunate to have many wonderful things in my life, including two beautiful children, and when I was asked to assist children who have little, I felt privileged to do so. The concept of everyone being able to contribute to help those less fortunate really appealed to me.
Peter is an entrepreneur who has successfully co-founded five companies in the last eight years and in the process played key leadership roles in the successful commercialisation of more than seven innovative products, many of which are now selling throughout the global market. With over 20 years’ experience in financial management, venture capital and corporate finance, Peter has advised biotechnology, financial services, manufacturing, consumer services and technology companies in Australia and the USA. Peter has assisted companies through a wide range of growth paths and transitions, including early stage financing, the bringing of new products to global markets, and large-scale mergers. As a Co-founder and Principal of Exto Partners, Peter assists the Exto Partners portfolio companies with business formation, capital raising, strategic business planning and development, financial and operational management, and corporate governance. Peter is an experienced company director and a member of the Institute of Chartered Accountants. He has a B.Bus. from the University of Technology Sydney. Peter has three young children.
1$day is a great initiative and one that will easily gain global purchase. Mobilizing lots of people, of all ages, around a simple and accessible concept to support the world’s poorest children is something of which I am delighted to be a part.
David is a partner in the Sydney office of Baker & McKenzie, where he coordinates multi-practice and multi-jurisdictional teams for major onshore and offshore sales, restructuring and acquisitions in the commercial property and hotels and resorts sectors. David focuses his practice on large-scale structured assets, REIT and property fund investment and divestment matters, at all stages of asset life cycles. He is a seasoned adviser on green building and leasing transactions and often acts as an adviser to government and quasi-government institutions.
David has primary responsibility for Baker & McKenzie’s NSW-based Cancer Patients Legal Service pro bono program and coordinates a number of the Firm’s annual community service activities. His professional associations and memberships include the Asia Pacific Real Estate Association, the Tourism & Transport Forum Australia and the Property Council of Australia, and his qualifications include a Graduate Certificate Business, a Bachelor Environmental Science and Bachelor of Laws (Hons) from the University of Wollongong.
Millions of kids around the world don’t have access to basic health care or an education, even of a standard that we took for granted 100 years ago. As well as a strong belief in the passion of the founders, 1$day for me represented an opportunity to be part of social change on a global scale in a way which has fantastic potential to achieve results – because everyone can be a part of the solution.
Helen has extensive experience of international development and social policy, both in Government and the not-for-profit sector. She spent ten years at the UK Department of International Development, managing the UK aid program to Russia and working on international development policy issues in health, trade, education, peace and security. She has represented the UK in international negotiations in the EU, the WTO and the UN and has worked as Chief of Staff for the UK Minister for Trade, Science and Technology.
Since moving to Australia seven years ago, she has worked in advocacy and strategy roles in the not-for-profit sector and currently works for Médecins sans Frontières – Australia. Helen holds a BA (Hons) degree in French and German from Cambridge University and has an MA in International Business.
I joined 1$day because it encapsulates my belief that we all have the power to change the world. Big ideas, and great changes can start from very small actions, in this case, giving just one dollar.
Past Board Members
Our past Board members who all contributed significantly to the strategy, launch and success of One Dollar Day.
Mark Dean, Managing Director, En Masse Pty Ltd
John Goumas, Partner, Brooklyn Partnership
Tim Heasley, Partner, COO at Artesian Capital Management
Helen Karabassis, Head of Strategy & Insights, TMS Australia
Kate Morgan, Barrister
Robin Parkes, Executive Director at Magazine Publishers of Australia (MPA)
Warren Riddell, Strategy, structure, capital, acquisitions and disposals advisor
Donna Svanberg, CEO & Executive Producer, Capitol Productions
Chelsea Wymer, National Trade Marketing Director, Fairfax Media